Best was founded in 1991 in Novi Travnik , Bosnia and Herzegovina. Our first store was located in Bare, district of Novi Travnik.

In 1994 Best started with wholesale trade and juice and syrup production, while 3 years later Best moved its headquarters in Donje Putićevo, district of Travnik. In 2003 Best became a major shareholder of matches factory “Dolac” located in Travnik, which was, in the time of Yugoslavia, well known by the quality of its products all around of Europe. In 2008 with total of 14 supermarkets, Best started with intensive develpment and opening of average six supermarkets per year.

Today Best has more than 30 supermarkets total size of about 25.000 square meters located in cities all around of Bosnia and Herzegovina – Bugojno, Busovača, Donji Vakuf, Gornji Vakuf, Jajce, Kiseljak, Kreševo, Novi Travnik, Sarajevo, Šipovo, Travnik, Turbe, Vitez and Zenica. Average daily number of customers is about 15.000 and that number is constantly increasing as result of our diverse assortment of 25.000 different products.

More than 500 employees make the basis of our company’s development, which represents one of the leading merchandise companies in Bosnia and Herzegovina.